Offline businesses are ignoring the internet, and it's costing them dearly: A wake-up call for the future-proof entrepreneur
Just because you're an offline business doesn't mean you can ignore the internet and social media.
There are major missed opportunities for cafes and restaurants that aren’t using the web to promote their biz, which is just messed up. Wake up, people! You gotta communicate with your patrons and check those comments on your online profiles if you wanna stay relevant and attract new peeps.
There are 2 parts to this story. This might not work in a single post but they run together in my brain so here I go.